Posted by MeridianLink | January 22, 2026

How Banks Can Harness Mortgage Technology & Win Business in the Rate Race

The materials available in this article are for informational purposes only and not for the purpose of providing legal advice. You should contact your own advisors with questions regarding the mortgage lending software content herein. The opinions expressed in this article are the opinions of the individual authors and may not reflect the opinions of MeridianLink, Inc.   

The key to winning the mortgage rate race lies in meeting rate shifts with speed, accuracy, and ease. 

That’s largely how, between 2015 and 2024, independent mortgage banks rose through the ranks to grow originations from roughly 20% to 54%. These institutions tended to offer fast, efficient mortgage origination experiences at lower costs. Meanwhile, many traditional banks—stuck on outdated legacy systems that slow approvals and require expensive workarounds—began to lag, with large banks alone seeing their share of mortgage originations decrease from 35% to 22% in that same 2015-2024 time frame. 

But now, the mortgage rate landscape is changing, and with that change comes the opportunity for banks to take back—and expand—market share. 

Many experts predict that by the end of 2026, the average 30-year fixed rate will see a slight dip, hovering between 5.90% and 6.30%. While uncertainty remains, a somewhat sunnier rate outlook in the year ahead could be banks’ golden opportunity to reclaim lost ground and grow origination volume. 

Lower per-loan costs. Shorter cycle times. Higher pull-through rates. Efficient, digital-first experiences. 

These are the capabilities attracting and retaining today’s borrowers, and they’re why more banks are choosing MeridianLink Mortgage lending software. With advanced automation, powerful APIs, a built-in product and pricing engine, a configurable point-of-sale integration, and much more, this mortgage lending solution helps you grow loan volume and scale your mortgage operation without straining staff resources. 

  • Approve and close more loans in less time with faster loan cycles powered by intelligent, streamlined workflows. 
  • Improve pull-through rates, reduce abandonment, and grow profitability with rules-based automation, decision-ready data, web portals, eDocs, and more. 
  • Simplify system management and lower expenses with a scalable, cloud-based platform, automatic compliance updates, and third-party integrations for fraud and data security. 

In this next leg of the mortgage rate race, it’s time for your bank to make strides. See how MeridianLink Mortgage can help you along the way. 

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