Posted by MeridianLink | September 17, 2024

Consumer & Digital Engagement Integrations: MeridianLink Marketplace

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The materials available in this article are for informational purposes only and not for the purpose of providing legal advice. You should contact your own advisors with questions regarding digital banking. Opinions expressed in this article are of the individual authors and may not reflect the opinions of MeridianLink, Inc.  

Finding ways to meaningfully engage with consumers, help them solve their unique challenges, and deliver efficient experiences is crucial in today’s digital-first banking and lending environment. 

With fewer opportunities for in-branch interactions, financial institutions must meet their consumers where they are — online. To compete with digital banks and other successful newcomers, they need to offer clear communication, frictionless processes, and an intuitive interface.

That’s where consumer and digital engagement integrations can help. These types of integrations enrich web and mobile experiences with streamlined communication options and on-screen collaboration to foster deeper relationships and drive sustainable revenue. Institutions use these tools to: 

  • Enhance engagement & encourage repeat business. 
  • Increase efficiency while cutting costs & freeing up resources for strategic goals. 
  • Improve adoption with seamless onboarding & ease of use. 

In a recent overview of third-party integrations available on MeridianLink® Marketplace, our SVP of MeridianLink Marketplace, Megan Pulliam, shared more details on the consumer and digital engagement solutions offered through our vendor partners. 

  • TruStageâ„¢ Digital Storefront: Proactively identify consumer needs and deliver timely, relevant products based on those needs. 
  • Alpharank: Analyze workflows and consumer engagement to minimize drop-off.
  • Conductiv: Swiftly collect all necessary consumer information to make faster, more informed decisions. 
  • SavvyMoney: Drive financial wellness with data-driven insights into consumers’ overall financial health, as well as access to credit scores and pre-qualified loan offers. 
  • Glia & Eltropy: Assist consumers stuck in the workflow with co-browse and co-chat functionalities that connect them with your representatives and offer automated chat responses for simple solutions.  

Ready to learn more? Check out all of the partner integrations available on MeridianLink Marketplace! 

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