Customer Success Story
FirstBank Creates a Uniform Digital Application Experience
Learn about how FirstBank created a seamless digital account opening process with MeridianLink® Portal.
Headquarters: Nashville, TN
Branch locations: 82
Managed Assets: $12.4B
The Challenge
ADOPTING A SEAMLESS POS SOLUTION
As one of the largest Tennessee-headquartered banks in the state, FirstBank serves consumers across Tennessee and surrounding areas with various savings, checking, and loan options. It had recently decided to adopt a point-of-sale (POS) system that could seamlessly integrate with FirstBank’s existing account opening solution, MeridianLink® Opening, as well as with its other necessary third-party vendors. The goal was to create a fast and intuitive digital application experience to better serve its consumers’ needs.
The Solution
MeridianLink® Portal
FirstBank leveraged MeridianLink® Portal to streamline its digital account opening process, creating a more efficient and user-friendly experience. Customers can now complete deposit account applications in minutes and receive faster results, improving both operational efficiency and customer satisfaction.
Why FirstBank Chose MeridianLink® Portal
User-friendly Interface for fast, easy application processes.
Fully customizable interface to best serve consumer & staff needs.
Integrations with hundreds of vendors & MeridianLink® One product suite.
The Results
Smoother Applicant Experiences Across Multiple Platforms
FirstBank selected MeridianLink® Portal for its smooth integration with MeridianLink® Opening and existing third=party technology to ensure a seamless end-to-end process. In just five weeks, support staff had helped the bank implement MeridianLink® Portal while swiftly identifying and addressing any issues along the way.
With a modern, user-friendly interface and advanced customization options to ensure consistent compliance, MeridianLink® Portal has delivered a fast, easy experience across several digital platforms, from computers to mobile devices, that allows individuals to complete deposit account applications within minutes and receive results quicker.
