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Al Sefati

Digital Marketing Manager, MeridianLink

Recent Posts

5 Social Media Tips for Credit Unions and Community Banks During These Difficult Times

on Fri, Apr 10,2020 @ 08:00 AM | By Al Sefati | digital lending COVID19 digital banking social media
If there's one thing the COVID-19 pandemic has taught us, it's that connection is precious. Now that we are all in quarantine, we realize just how meaningful it is to connect and to communicate. This is certainly true of communication with family, friends, and co-workers, but even communication with trusted brands and institutions can carry some weight.
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How Can Credit Unions Cope with Coronavirus Pandemic?

on Tue, Apr 07,2020 @ 08:00 AM | By Al Sefati | digital lending social distancing COVID19 credit unions
The Coronavirus/COVID-19 pandemic has brought chaos everywhere. What can credit unions do to stay aloft, and help their most vulnerable members and employees?  This post was inspired by a recent article we read on CreditUnion.com that we wanted to add additional thoughts on.
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5 Perks of Using Social Media for Financial Institutions

on Thu, Nov 14,2019 @ 06:04 AM | By Al Sefati | digital application process digital lending
Social media is a very powerful tool for many different reasons. Those who do not understand it can fall in the trap of deeming it as a non-legitimate form of communication and marketing and miss out on a wide array of benefits. According to Oberlo, there are about 3.2 billion social media users, 68% of which are Facebook users (Oberlo).   
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